Sunday, February 5, 2012

Super Bowl Ad reaction

Here's a link to a NY Times story about this year's underwhelming crop of Super Bowl ads. A decade or so ago the ads were often more entertaining than the game, but they've been on the decline for a awhile now. I don't know if it's a result of the declining role of mass audience television advertising, or if the Super Bowl ad hype is just an idea whose time has passed — kind of like watching a 50-something Madonna trying to reprise her hyper sexy persona of the 1990s when she really should be at home working on her AARP application.

I really liked Madonna once too. But that seemed really sad tonight. It's been all downhill since Lucky Star.

2 comments:

  1. Yeah, the commercials have been on a decline for the last several years. It's just like commercialism to ride the coattails of ancient ingenuity for a few years too long. Those ad designers have to be under so much pressure to create something that everyone is going to like.
    Next year look to some companies to try and push the envelope, and probably fail.
    And Madonna wasn't so bad, but It was painful to watch her try to shuffle.

    ReplyDelete
  2. It seems like the adds are getting worse by the year. You would think for all the money that the advertisers are paying that they would run some decent commercials. If were them I sure would be scrambling to create something new and attractive to sell my product.

    ReplyDelete